The Psychology of Shrinking Margins

When setting out to reach a new goal, the beginning is typically easier because results are more tangible and endurance has yet to be tested, but the journey often becomes more difficult as time goes on because sustaining growth challenges personal resolve and mental fortitude, particularly when diminishing returns are inevitable. Drs Drew Brannon and Cory Shaffer discuss the three phases of the growth process and share tips on how to combat the hurdles you're sure to experience along the way.