

Drs. Milt Lowder and Cory Shaffer explore the surprising science behind motivational language and why negative pregame speeches in sports fall flat. Drawing on research, they discuss how coaching from fear or weakness not only undermines performance but also impacts team culture and personal growth. Learn how positive feedback, empathy, and a coach's positive presence can elevate both athletes and employees alike, fostering lasting improvements in performance and well-being. Tune in for lessons that extend far beyond the game.
The information provided in this communication is of a general nature and should not be considered professional advice. You should not act upon the information provided without obtaining specific professional advice. The information above is subject to change.